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Nisan 2, 2020
How to make creatives for Facebook advertising so that 90% of leads become customers. English anti-school case SpaceDeer Stas Kravtsov , the founder of the SpaceDeer English schooland our student, especially for readers of the GM blog, shared his experience of attracting customers to his business. He told what to do if there is high competition in the niche, why the low bid price is not an indicator of an effective advertising campaign and how to create creatives for Facebook ads so that more than 90% of leads turn into customers. What to do if niche is highly competitive In 2014, when we first opened SpaceDeer, attracting customers from Facebook was much easier than now. Competition in social networks was not high. They launched a regular banner with the text "Conversational English Courses" and received leads of $ 0.3. They didn’t sell training, but a free meeting, at which they talked about the advantages of the school. Over time, Facebook ads became overloaded with offers from other English schools. “If a person was interested in learning English, every sixth post on his Facebook page was an advertisement for some school” We decided to try long SMM strategies, but it turned out to be a long time, as in the story with SEO http://guts.pk/new/start-in-house-affiliate-program-via-third-party-platform/, and expensive - we needed a marketer, copywriter and budget for promotion. The approach “Now I will create a page on Facebook, I will publish mediocre information there, and I will immediately have subscribers who will buy” does not work. Quality SMM ethiovisit.com/myplace/blogs/1661/How-can-an-Entrepreneur-Properly-Build-Work-with-Digital-Marketing is quality content. People should want to repost and keep your posts. Stas Kravtsov It did not work to find a traffic channel where there were few competitors: there could be up to 300 schools in directories in one city, and the first places in contextual advertising were very expensive. We understood - we need to stand out. We drew an analogy with anti-café and came up with the concept of anti-school - emphasized spoken English, rather than reading or writing. This idea was broadcast in every Facebook ad - “Tired of cramming? Come to the anti-school "," Tired of reading and writing, do you want to talk? Go to anti-school. " Everywhere they used the same colors so that people remember us. They made appeals to narrow audiences. For those who were recently abroad, they launched a banner with the text “Returned from a trip, but there was an unpleasant aftertaste from the fact that you do not know English? Come to the anti-school. ” It all worked, but there was no wow effect - customers came, but not cheaply. How to create effective creative for advertising on Facebook Cheap customers come in two cases: When I found a channel that generates a lot of traffic, and your competitors chatchatty.com/blogs/2084/6186/what-you-need-to-know-about-entrepreneur-instagram-stories-for do not use it (in our country, YouTube turned out to be such a channel three years ago); When you stand out. All the tips that are on the Internet in the second way are mediocre. In articles from the category of “100 words that attract attention”, it is advised to use “unique”, “free” in ads, but in reality this has no effect at all. The effect is given by that creative, which is not like everyone else. In one of the advertising campaigns on Facebook, we had the message that training at SpaceDeer is a departure to another reality. We made a creative with a 2D animation of a running deer and the inscription “Do you want to learn English?” Follow the deer. " A deer is a school logo; he was allegedly a guide to this other reality. The first creative with a deer It seemed that we had violated all the rules for creating creatives: there was no unique sentence, the word "anti-school". But this campaign worked better than the rest - people got involved in the creative. They came to us for training and said: “Where is the deer? I came for him. " “ The cost of the application in this advertising campaign was two times lower than usual: $ 1, not $ 2-3. But this is not the most important thing. ” Targetologists love to tell stories when out of ten creatives the most ugly came in. It really can be. But if the product has at least some uniqueness, you need to do something unconventional. Creativity should be understandable to the audience. Once we wanted to run an advertisement with the sad toad meme, but in time we realized that a good half of our potential customers did not even know what it was. Always come up with new ideas - a creative only works once. We tried to improve the idea with the deer - made the animation more beautiful, put him on the treadmill - but the campaign went much worse. It should be just like a log. Once we made an interactive post on Faceboo friendsblogging.com/Viewblog.php?id=7579k with a 360-degree image on Facebook: people twisted it and saw the advantages of our school against the backdrop of space. But the creative did not work. Then they transferred these advantages to the ring gallery and received applications. I didn’t enter because it’s difficult. It is necessary to make people immediately read the idea. We complicated it: it was necessary to twist something, plus we have an age audience - they did not understand how it works at all. Why low lead price is not an indicator of an effective advertising campaign I noticed that people who come from creative advertising campaigns are easier to close for training. Then, with a deer, the conversion of leads to customers was almost 100%. Many targetologists do not understand this, measuring their effectiveness by the cost of applications - they say, the cheaper the lead was attracted, the better he is a specialist. “The targetologist gives cheap applications, and then complains about the salespeople, who allegedly do not close people well. In fact, he drew stupid leads ” An application can always be made cheaper. Once we had a campaign with the text "Register and come to the first 3 lessons for free." We received 20 leads per day, but no one ended up buying full training. Then they changed the call - there were three times less applications, but they began to convert into students.

Nisan 1, 2020

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If experience recently brought a new puppy dog into your home, there are tons of rules that it to learn, but to begin with among those might be "no biting!" Puppies chew, but it's very wrong to think that you'll find nothing that could do about this with good training, puppies can be taught not to chew on things, and if you'd like to make sure that your puppy grows up into a well-mannered, well-behaved dog, few lot of things which do.

But don't purchase something even though it's available for sale. It's important to consider that sometimes stores put things at discount simply merely because want to get rid of them. Never buy things even though they are on sale. If you do buy two $30 button down plaid shirts which sort-of like and might wear every now and then, yet they were originally $50 each, you're in no way getting that great of a good deal. You are better off investing in the singular, regularly priced item that is $50 this you will wear frequently, such as being a brown 'pleather' jacket great set of dark wash jeans.

Mart 31, 2020

The company's latest incarnation, Kate Spade Beauty, is a joint effort with Estee Lauder. The line, which debuts this month, is being billed as a collection of Kate's favourite things and includes a range of bath and body products as well as a signature fragrance.

Fashion and the sponsors are not responsible for any typographical error in the printing, the nike air max 270 offering or the administration of the contest. Our period is not avant-garde at all. A few decades ago shoes were accessories, that's it. The design is clean, sleek and simple-the right amount of nothing, quips Head of Design Jamie McLellan-yet instantly recognisable.

7. This contest is open to residents of Canada (excluding residents of the province of Quebec), and excludes employees of St. Joseph Media and their respective interactive, advertising and promotional agencies, persons with whom any of the above are domiciled and/or members of their respective immediate families.

It's either like this or done all the way up, she says.) Her cheeks and lips are rosy pink. Her nails are red. For a contemporary all-weather option, do not as I did: the platform sneaker clog in winter requires a thick sock and risks a twisted ankle. Best to find one with a full back.

But in 2006, the province's then finance minister Carole Taylor wore a $600 pair of Gucci pumps, saying she was investing for the long term. It's quite a lot to ask of footwear. At Balmain, our impending full coverage boots will shed a few layers and appear as heeled boots with varying dotted sheer and embellished cage finishes.

Giving it a little bit of uniqueness makes it so much more distinctive. Reebok, for their part, is aiming to use only 100%-recycled polyester in their footwear and apparel by 2025. By participating in this contest, all entrants agree to be bound by these Rules and Regulations.

We've been lucky to work with such powerful women from the beginning 锟紺 women who are changing the world for a better place and Lena is a prime example of that. Kaia Gerber was just a few years shy from being a 90s baby, but with one of the biggest supermodels of 80s and 90s as her mother and a signature style of oversized sharp-shoulder blazers, high-waisted mom jeans, and crop tops, fashion's it-girl has been doing her homework.

I never work on my own archives. It doesn't work for me. I enjoy creating newness; trying to invent new shapes, new compositions, new balance. Besides the fragrance, Spade's legions of fans will no doubt be charmed by a slew of deliberate little touches: three similar but slightly different-shaped perfume bottles (It's a collection, so I wanted to do a collection of bottles as well.), the terry mitt and headband which come with https://www.airmax270site.com/ the body wash and bath oil, respectively, and of course, the boxes that serve as the outer packaging. Each is lined in that same cabbage rose print and all are characterized by a signature witty phrase (a carton of body polish reads: she has natural polish and a quick sense of humor, and a box of body moisturizer reads: her skin is soft, her wit is keen). Though the box is secondary to what's inside, I don't think you need to ignore it, says Spade.

Mart 28, 2020
In the current Digital Era, every entrepreneur from small to Big Brands is competing with each other to take their Business to Next Level. digital marketing training in Laxmi Nagar has helped many Fashion and E-commerce store to reach to new heights. Selling products at Market Places like Myntra, Amazon, Flipkart has helped in increasing online sales for many New entrepreneurs and in achieving good customer digital experiences. With the festive season, we take the opportunity to list down 10 Digital Marketing Strategies which can help in marketing your Fashion-SEO training in Laxmi Nagar. Remarketing- Sales do not https://digitalmarketingindelhi.com/digital-marketing.html immediately. Buyers take time before they finalize any product, with a wide variety of choices that are available online. Remarketing or retargeting helps in targeting customers who might be interested in buying your product by showing repeated SEO course institute in Laxmi Nagar. Facebook Ad Management helps in increasing brand presence and thereby higher Return of Investment. Visit Site :-- https://www.bhitmagazine.com.ng/writers/how-teamwork-helps-in-enhancing-productivity-with-digital-marketing/

Mart 28, 2020
Most brand owners give all their attention to online advertising, content SEO, and backlinks, forgetting a vital aspect of digital marketing – image optimization. You could draw traffic using the right SEO course institute in Laxmi Nagar and ads, and have few or none of these people get past the landing page. And the simple reason is poor image optimization. The only way to increase sales on your website is by offering your visitors a better experience. Create visual appeal without compromising on their experience. Let’s dive deeper into image optimization, its importance, and how to apply it to your website. What is Image Optimization? Image optimization is a technique of refining images to reduce their file size without affecting their quality. It is a technique for achieving image SEO, involving the optimization of the image’s name, size and positioning to make them more visible to search engines. Optimizing your images also lightens web pages and increases their loading speed. Slow loading pages can negatively affect your revenue. A second’s delay on the Amazon site could cost the company $1.6 billion in revenue. Why is Image Optimization Important? Image optimization is essential for four main reasons. 1) Better Ranking Search engines factor in a site’s load speed when ranking websites. The high load speed obtained from optimizing your images coupled with using the right keywords will have your site on the first page of search engines. And this will draw traffic to the website. 2) Network Resource Savings With the lightened pages, loading your website will require significantly less network resources. It makes your website more responsive to mobile devices. Statistics indicate that 52.2% of web traffic in 2018 was generated from mobile phones. 3) Improved User Experience Easy best SEO institute in laxmi nagar in a site is one of the main factors that determine a website’s user-friendliness. Lighter pages will make it easier and faster to navigate between pages, making your website user-friendly. This further attracts traffic to your site. 4) Improve Conversion The increased traffic from high search engine ranking will increase your conversion rate. Similarly, when users have a satisfactory experience the first time they are on your site, there is a high chance that they will revisit the website for another purchase and refer to other customers. Visit Site :-- https://www.bhitmagazine.com.ng/writers/2020-best-digital-marketing-training-institute-in-nirman-vihar/

Mart 26, 2020

Villa Sandi is also the name of the palatial residence that Polegato grew up in, an ornate mansion with a pristine white exterior flanked by four Ionic columns, that he whips out his phone to show me a picture of via Google Image Search. As people are looking to decrease their environmental impact, they are looking at true classics that stand the test of time from a style and durability point of view.

The it-shoe Nike Air Force 1 of the winter is the knee-high boot," says Erica Russo, Bloomingdale's vice president and fashion director. The only thing I loved was drawing and painting. Now I rarely wear high heels even when I go out, opting instead for a fun pair of sneakers.

Leave it to London Fashion Week to motivate us to inject a bit of wow into our wardrobes. Our customers can choose any silhouette, pick any artwork and really do anything they'd like with the shoes. Whenever I'm looking to add a pop of Air Force One color or texture into my daytime outfit, my go-to is a metallic piece.

Fluffy carpet, white oak and velvet make the space one we would like to move into, or at least snag the contents for our dream closet. We skimmed the shoe department for the season's best styles. In years past Jean Chretien and the late Joe Flaherty both wore new shoes on budget day. One year Flaherty bought new skates for his son (perhaps this had something to do with Stephen Harper's children's fitness tax credit?) and in 2008 he resoled his shoes to prove the Harper government was being fiscally responsible.

It's either like this or done all the way up, she says.) Her cheeks and lips are rosy pink. Liza heel contains an orthotic insole identical to the ones she custom makes for clients. However, once in a while I do break out an old favorite pair of heels for an important meeting or a special occasion.

In years past Jean Chretien and the late Joe Flaherty both wore new shoes on budget day. One year Flaherty bought new skates for his son (perhaps this had something to do with Stephen Harper's children's fitness tax credit?) and in 2008 he resoled Air Force 1 his shoes to prove the Harper government was being fiscally responsible. In 2015 Joe Oliver wore New Balance runners to remind the country his party had balanced the budget.

It used to be a field of research, but not anymore. Joining Prada in the sport shoe resurgence was Tommy Hilfiger, who had models walking a beach boardwalk in heavy colour blocked flatforms with a multitude of straps. In the morning, I throw on the shoes before heading to work and my first few steps are tentative.

Mart 26, 2020

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Mart 25, 2020
Many users in the community said that with the release of the new expansion of Path of Exile Delirium, many new players have joined the game. As long as the game continues to run smoothly, it will always attract more new users. As a free ARPG, Path of Exile has become one of the most fun PC games with its excellent game quality and rich and interesting game mechanics. It has nearly 240,000 parallel players on the day after the new expansion was released. The core of POE is character customization. Each player can create unique builds according to their own needs. This mainly depends on the combination of hundreds of active skill gems in the game, support gems, and complex passive skill trees. However, for new players, too many choices mean confusion, and it is difficult for them to find the one that suits them best among many skills. If you are also a new player, don't worry, this guide lists some of the best skills for you. The best way to master POE skills is to learn in stages. After you have a better understanding of the skills in the game, you can continue to study the relevant knowledge of POE armor. Herald of Ash This skill won't deal any damage in-of itself, acting more like a buff on your own than a main ability. Don't let that fool yourself how powerful this skill is, however. Herald of Ash grants you 15% of the physical damage as extra fire damage, granting a tremendous amount of bonus damage for many attack-based builds. It also scales fire damage from spells if you happen to aren't using melee. The best part of Herald of Ash is its on-kill effect. When an enemy dies even though this is active, they explode, dealing overkill injury to everyone in the radius. If your build does many damage but has lackluster clearing potential, this herald can single-handedly fix that. Blade Vortex While the name would signify this is an attack skill, Blade Vortex is really a spell that summons ethereal blades that swarm the caster. These blades can stack along with each other to manage additional damage, attack faster, and also provide additional critical chance. Since Blade Vortex is usually a spell, support gems like Cast of Critical Strike enables Blade Vortex to activate from another close-ranged attack skill like Cyclone. When along with Ascendencies just like the Shadow's Assassin subclass, Blade Vortex can be a powerful ability for virtually any build. Path of Exile: Delirium new season is now live. If you want to get a good start and save your time, you should buy some POE Currency and POE Items. I think MMOAH may meet your need of these resource. Google "POE Currency" and you will find the NO.1 result is MMOAH official site, visit and buy everything you need in Path of Exile.